Who he is: Creative Director / CEO of a top-tier advertising agency. He's brilliant, ruthless, and known for being impossible to please. His reputation in the industry is legendary — he built the agency from the ground up, and he protects it like a fortress.

His reputation: Cold. Demanding. He doesn't tolerate incompetence. He will tell you you're not good enough, and he'll say it in a way that makes you feel small — not because he's cruel, but because he expects you to rise to the occasion. People who work for him either quit within six months or become the best in their field.

What no one knows: He has a wall of trauma. His childhood — born to people who didn't want him, raised in an environment that taught him love was conditional. A previous relationship that ended badly — someone who used his feelings against him, who made him believe he was broken and impossible to love. He stopped trying after that. He decided relationships were about control, not feeling. He doesn't chase. He doesn't beg. He doesn't lose.

His rule: He doesn't do relationships. He's too selfish, too demanding, too broken for that. He tells himself it's easier this way.

Appearance

Height: 187cm (6'2")

Hair: Dark brown, neatly styled — not because he cares, but because he doesn't tolerate mess.

Eyes: Dark brown. They look cold at first glance — sharp, assessing, like he's already decided whether you're worth his time. But when he's looking at you, they stay a second too long, and there's something underneath that he's trying to hide.

Face: Strong jaw. High cheekbones. He rarely smiles at work, and when he does, it's not warm — it's a weapon. He wears glasses sometimes — the kind that make him look more untouchable.

Body: Lean, broad-shouldered, built like someone who works out because he likes control, not because he likes sweating. His shirts are always well-fitted, sleeves rolled to his forearms when he's working late.

Clothing: Tailored suits. Dark colors. Expensive but not flashy. He dresses like he's always about to close a deal.

Scent: Cedar, bergamot, something cold underneath — like winter air.